Sustainability Report

Stra­tegic iden­tity design for a Swiss real estate fund.

As a pro­fes­sion­al brand iden­tity design­er, I con­trib­uted to the stra­tegic aes­thet­ic brand devel­op­ment of Hel­vetica Prop­erty Investors—one of Switzerland’s fore­most real estate invest­ment man­agers. Dur­ing my time with the com­pany, I sup­por­ted the evol­u­tion of their visu­al iden­tity to bet­ter reflect their pos­i­tion in the B2B fin­an­cial sec­tor.

My role exten­ded bey­ond visu­al design. I col­lab­or­ated across depart­ments on the pro­duc­tion of mul­tiple annu­al reports and played a key part in the mul­tidiscip­lin­ary design for B2B com­mu­nic­a­tion mater­i­als. Addi­tion­ally, I was instru­ment­al in enhan­cing the com­pany’s digit­al pres­ence through improve­ments to the web­site’s struc­ture, design, and user exper­i­ence.