Author: bohemia

Website Marlen Weitzel

Per­son­al brand­ing web­site for mar­ket­ing strategist Mar­len Weitzel. I designed a per­son­al web­site for Mar­len Weitzel. The goal was to cre­ate a clean and pro­fes­sion­al online pres­ence that shows her strengths in strategy, brand­ing, and com­mu­nic­a­tion. The site has a simple, con­­tent-focused lay­out that high­lights her work and makes her ser­vices easy to under­stand. Clear […]

Cephora

A revers­ible ceram­ic vase inspired by the sea. Find­ing the right vase for a small flor­al gift isn’t always easy. With Ceph­ora, I set out to cre­ate a ver­sat­ile, sculp­tur­al object inspired by mar­ine life that solves this every­day chal­lenge with style. This indus­tri­al design study explores form, func­tion, and flex­ib­il­ity. Using a 3D print­er […]

B Pretty

In the world of beauty stu­di­os, lotus flowers and shades of pink are often the default visu­al lan­guage. Not so for B Pretty, a boutique beauty stu­dio in Zurich’s Kre­is 4. Own­er Ant­oinette Val­ver­dé envi­sioned some­thing more refined—purist, min­im­al­ist, and far from cliché.

Dur­ing an on-site vis­it, I noticed the eleg­ant cop­per-toned shelving that gave the space a calm yet lux­uri­ous atmo­sphere. That detail became the corner­stone of the new visu­al iden­tity.

The brand­ing and graph­ic design for B Pretty are guided by clean lines and a dis­tinct­ive cop­per hue. Subtle yet con­fid­ent, del­ic­ate yet striking—the stu­dio now presents itself with a cus­tom word­mark and a cohes­ive iden­tity sys­tem across prin­ted mater­i­als includ­ing price lists, busi­ness cards, gift vouch­ers, and sig­nage.

Vlowers

Vlowers was Switzerland’s first vegan life­style magazine. Launched in spring 2015, ten issues were pub­lished and dis­trib­uted for free in cafés and shops around Zurich. Ini­ti­ated and pro­duced by myself and a copy­writer, the pro­ject quickly gained traction—by the second issue, advert­ising rev­en­ue fully covered pro­duc­tion costs.

But Vlowers was more than a business—it was a pas­sion pro­ject. I cre­ated the logo, visu­al iden­tity, edit­or­i­al design, and many of the illus­tra­tions, while mar­ket­ing and dis­tri­bu­tion were man­aged by just the two of us. Ulti­mately, the scope out­grew our capa­city, and we made the dif­fi­cult decision to end the pro­ject in late 2017.

Masseter

A 3D visu­al­iz­a­tion of equine ana­tomy. This exper­i­ment­al pro­ject blends tra­di­tion­al sci­entif­ic illus­tra­tion with mod­ern digit­al tools. The focus is the equine mas­seter muscle—one of the main jaw muscles in a horse—transformed into an edu­ca­tion­al visu­al using 3D ren­der­ing. To begin, I scanned a real horse skull with a high-pre­­ci­­sion 3D scan­ner to cap­ture its […]

Flip Flop

Reima­gin­ing the step: a min­im­al foot­wear study. Flip-flops are a time­less sum­mer essen­tial. In this self-ini­ti­ated indus­tri­al design pro­ject, I explored new shapes, mater­i­als, and sur­face struc­tures for this clas­sic san­dal. Using advanced 3D visu­al­iz­a­tion, I tested design vari­ations digit­ally to rethink the form and feel of cas­u­al foot­wear. The res­ult com­bines func­tion and com­fort […]

Flor

Mod­u­lar flower vases in melamine. For this product design pro­ject, I cre­ated a mod­u­lar flower vase col­lec­tion for Fontana-Hun­­ziker Design Works. The vases are made from melamine—a mater­i­al that looks like por­cel­ain but is much more dur­able. This makes it ideal for home accessor­ies like vases, where break­age is a con­cern. Each vase is designed […]

Editorial Design for Julius Bär

Cor­por­ate pub­lish­ing for a lead­ing swiss private bank. This edit­or­i­al design pro­ject was cre­ated for Juli­us Bär, a lead­ing Swiss private bank. The goal was to design a high-qual­ity fold-out bro­chure that reflects the brand’s her­it­age and pro­fes­sion­al­ism. The lay­out, typo­graphy, and graph­ics were care­fully developed to match the bank’s cor­por­ate iden­tity guidelines. Visu­al clar­ity […]

Scientific Illustration

Sci­entif­ic illus­tra­tion for journ­al cov­ers. Sci­entif­ic illus­tra­tion helps make com­plex research vis­ible and under­stand­able. For the cov­er of Advanced Func­tion­al Mater­i­als, I cre­ated a 3D ren­der­ing of a molecule—translating nano­scale data into a clear, enga­ging visu­al. The design reflects dis­cov­ery and innov­a­tion in func­tion­al mater­i­als. This pro­ject was developed with ETH Zurich, TU Darm­stadt, and […]

Chemical Engineering Medal

A Medal for out­stand­ing chem­ic­al engin­eer­ing. Since 2013, the Depart­ment of Chem­istry and Applied Bios­ciences at ETH Zurich has awar­ded the Chem­ic­al Engin­eer­ing Medal to research­ers whose work has made an excep­tion­al impact in the field. I was com­mis­sioned to design this pres­ti­gi­ous medal, which reflects both aca­dem­ic excel­lence and insti­tu­tion­al iden­tity. The front fea­tures […]